The third product from Vintner’s Daughter has arrived.

The cult skin care brand’s 10-year anniversary is another milestone that reaffirms April Gargiulo’s steadfast mission of empowering consumers through products that are clean, innovative, and, most importantly, worth the wait.

“Because we take our standards very seriously, launching products takes time; Gargiulo stated, “There is no other way to do it.”

The product is now available for $98 on the brand’s website.

According to the brand, the formulation makes use of Gargiulo’s exclusive extraction method, Phyto Radiance Infusion, to produce a “skin-beautifying” blend of minerals, antioxidants, and 19 botanical extracts, such as kakadu plum, aloe leaf, sunflower seed, and frankincense.

Vintner’s Daughter founder April Gargiulo

The cleanser is more than just a new category; it is also the brand’s first oil- and water-soluble formula to date (to recap: The Active Botanical Serum, the brand’s first product, was an oil-soluble formulation; the Active Treatment Serum, which debuted in 2019, is a water-based version of its predecessor.

“We didn’t make this way just to say we did it; we did it so we could make the most complete product possible: one that can emulsify all of your skin’s oils, dirt, and makeup, as well as deliver ingredients like horsetail and frankincense that can aid in skin healing and brightening,” Gargiulo stated.

Gargiulo did not respond to industry sources’ estimates that the cleanser could generate $3.5 million in first-year sales.

According to Gargiulo, Vintner’s Daughter became a certified B Corporation in 2022.

Public by world news spot live

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